Global erfolgreich durch professionelle Dienstleistungsarbeit.


Research within the GlobePro project is closely tied to the development and evaluation of pilot projects in companies and associations. The purpose of this research is both to make essential background information available for the development of pilot projects and also to accompany the pilot projects themselves. Analyses relating to training requirements, as well as the identification of Best Practices, are the principal roles of the research.

1. Training requirements

Training requirements are assessed and determined within the affiliated companies for roles requiring international cooperation. The requirements are viewed from different perspectives: from that of the company's directors, the HR department and works council, mid- and lower-management and employees.

2. Best Practices

Existing strategies and measures to adapt to the challenges of globalization are assessed and analyzed. The subsequent results, which have been revised, differentiated and evaluated, are directly fed back to the companies involved, enabling them to gain a better perspective of their own position. The academic results are used for the conceptual design and implementation of innovation processes.

At the same time, the conception, aims, process and output of innovation, as part of the pilot projects, form a significant empirical basis for the project. The projects are accompanied and observed by researchers throughout their duration , with the data collected and evaluated before being fed back into further scientific research, thereby refining the overall process. Hence there is a close interdependency between research and innovation, leading to cross-fertilization.

The most important methods and instruments for such research are: quantitative primary investigations, secondary statistical analyses, explorative research, specific case studies and internationally-comparative location analyses.

The research results are assessed in light of the acquired baseline information as to their scope of applicability and transferability to other service areas and sectors, and are published in the form of Best Practices and guidelines.